Functions & Skills

Upon completion of the Professional Master Programme in Food & Wine Tourism, you will acquire the necessary skills to:

  • Conduct analyses of territorial and corporate contexts to identify and comprehend the conditions, opportunities, and prospects of the tourism sector in a specific territorial and entrepreneurial setup.
  • Identify and evaluate the most effective tourism products based on the context, resources, and market to implement the most suitable options.
  • Develop coherent tourist products by interpreting local conditions through ad hoc analytical indicators.
  • Manage every aspect of demand, flows, logistics, and personnel arising from the activated tourism offer.
  • Collaborate with public and private stakeholders to operate from a network perspective in conjunction with the local chain.
  • Establish and oversee communication with appropriate methods and tools.
  • Implement the most effective operational strategy by using modern technologies to support strategic planning and carry out careful management control of the tourist activity.

September 2024 – June 2025

Modena – Fondazione Marco Biagi – Largo Marco Biagi 10 (Viale Storchi 2)

60CFU (1500 hours)
In presence: Friday and Saturday
10.00 a.m. to 1.00 p.m. and from 2.00 p.m. to 6.00 p.m.

CV + motivation letter